Inside King's Row, The Chef-Founded Coffee Brand
4 days ago - By Food Republic
It must be tempting to start a coffee company. Look at the success of Starbucks, Keurig and the Company Formerly Known As Dunkin' Donuts. That doesn't mean that it's easy.
In fact, it takes years of hard work to compete against such behemoths, let alone all the upstarts. King's Row does have one advantage: Its founder is an accomplished chef, Craig Shelton, with a serious science background.
King's Row CEO Sam Sabky says that Shelton launched the coffee company to provide a more luxurious coffee experience to consumers without jacking up the prices. “He felt that much of the flavor...
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