• Stone Brewing Slams MillerCoors' Rebranding Attempt With Lawsuit

    8 monthes ago - By Food Republic

    Craft beer brand Stone Brewing, maker of the Arrogant Bastard Ale, is suing MillerCoors. Why? The beer giant had the stones to rebrand Keystone Light as ‘Stone.
    Stone Brewing claims that MillerCoors is infringing on the copyrighted name and selling merchandise that largely advertises the beer as “‘Stone.” This also isn't the first time MillerCoors has made an attempt for the name, according to Stone Brewing's CEO, Dominic Engels.
    “MillerCoors tried to register our name years ago and was rejected,” Engles said in a statement. “Now its marketing team is making 30-pack boxes stacked high with...
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