• Anheuser-Busch Reimagines ‘Real Men of Genius' Radio Ads For the Digital Age

    28 days ago - By Brewbound

    Anheuser-Busch is reaching back into the archives for its latest Bud Light ad campaign.
    The world's largest beer company yesterday unveiled updated versions of the iconic “Real Men of Genius” radio ads that debuted in 1998 and ran through the mid-2000s.
    The original campaign , which celebrated unsung heroes such as “ Mr. Pro Wrestling Wardrobe Designer,” or “Mr. T-shirt Launcher Inventor,” has officially been modernized for the digital age.
    Now called “Internet Heroes of Genius,” the campaign pays tribute to those sometimes-overlooked individuals who have mastered the World Wide Web, such...
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